In this exclusive interview for the IKH Thought Leadership series filmed at ITC Vegas, we sit down with Carlos Cendra, Head of Scouting at MAPFRE Open Innovation, to discuss their approach to innovation, how their objectives have shifted over the last couple of years, and how they’re using generative AI.

Cendra gives examples of how some of their innovations are being used to better support the group and their customers and we also discuss MAPFRE’s Q3 results.