AXA UK has signed a five-year agreement with Lloyds Banking Group to become the exclusive provider of car and van insurance products for Lloyds’ brands: Lloyds Bank, Halifax, and Bank of Scotland. The new partnership will launch in May 2025, replacing Lloyds Banking Group’s current panel of insurers.

This collaboration will see AXA UK as the sole underwriter for motor insurance, giving the banking group’s extensive 27 million customers streamlined access to car and van cover under its trusted brands.

Alain Zweibrucker, CEO of AXA Retail, expressed enthusiasm about the partnership:

“I’m excited to announce our collaboration with Lloyds Banking Group as we come together to deliver on meeting the evolving needs of our customers. This partnership solidifies our commitment to the UK personal lines market and supports the growth of our business. It’s great news for both our customers and intermediary partners, and we look forward to launch in May 2025.”

Jeremy Ward, General Insurance Director at Lloyds Banking Group, highlighted the customer benefits:

“Peace of mind from a quality policy at the right price is what our customers want. Working together with AXA, we’ll be enhancing our cover and offering greater choice to drivers for insurance that best suits their needs.”

This strategic move reinforces AXA UK’s position in the UK personal lines market while aligning with Lloyds Banking Group’s focus on delivering value and choice to its customers.

As part of the AXA Group, a global leader in insurance and asset management operating in 50 countries, AXA UK reported €102.7 billion in revenue and €7.6 billion in earnings in 2023.

Lloyds Banking Group, one of the UK’s leading financial services providers, continues to serve millions of customers across the country through its household brands.